Panel Talk - When your story becomes a business; meet the influencers

When your personal stories, passions and interests become a business it can be challenging but also very rewarding. Meet the people who are leading change in Ireland and building valuable relationships and communities. 

Influencers are a wealth of knowledge in branding, marketing as well as community building and personal connections. Brands and agencies are increasingly turning to influencers to help them connect with audiences to promote their products and services and to build audiences. How do the influencers, brands and agencies collaborate together, what is the process and what are the results? Our passionate and experienced panel will share their insights, expertise and forecasts for this growth industry.

Joining us will be DJ Mona-Lxsa, Head of A&R, Founder, Director and Strategist. Mona-Lxsa founded GXRL CODE, Aesthetics Creative Agency and ExE events. We will also be joined William O' Donoghue, four time All Ireland Senior hurling champion and Director and Co-Founder of FemFuelz. Also, on the panel is Muriel Foley, Founder and Digital Marketing Consultant at MGFD and Lecturer. Mandy Maher, Owner and Agent of Catwalk Model Agency and The Platform by MM, will also be a part of the panel. The panel will be introduced by Lyndsey Hall, Head of Digital Communications and Strategy at Piquant and moderated by Loretta Ní Ghabháin, Founder and Director of Lorg Media.